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Smartfleet: Pioneering the Digital Transformation of Fleet Maintenance with FleetGuru

AutoGuru

Updated 12 Jun 2025

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Smartfleet has long been recognised as one of Australia’s most innovative fleet management organisations, and their leadership in digital transformation proves it. In 2016, Smartfleet was one of the first Fleet Management Organisations (FMO) in the country to digitise operations, and that same forward-thinking approach led them to become the first FMO to adopt AutoGuru’s FleetGuru® platform in 2022.

Three years on, the partnership between AutoGuru and Smartfleet continues to transform fleet maintenance for Australian businesses - delivering streamlined operations, faster approvals, and an enhanced experience for both clients and repairers.

Seeing the Future First

Smartfleet was the first FMO to lean into the vision for FleetGuru, recognising the potential of FleetGuru’s multitenanted architecture to reshape the fleet maintenance landscape. They understood the bigger picture: a centralised, scalable system designed to benefit not only their own clients but also the broader industry.

This commitment to innovation positioned Smartfleet at the forefront of change, giving their clients early access to a smarter, more transparent service and repair experience.

“Our partnership with Smartfleet has been a resounding success, demonstrating the power of collaboration in driving innovation and delivering real value to Australian businesses. We’re incredibly proud of what we’ve achieved together over the past three years and are excited for the future as we continue to evolve and meet the changing needs of the fleet industry,” says AutoGuru Founder & CEO Eden Shirley.

Leaders in Efficiency

From a performance standpoint, Smartfleet stands out as the most efficient FMO when it comes to approvals. Their team cares deeply about both the repairer network and the client experience, ensuring jobs are authorised quickly. This level of operational excellence has allowed Smartfleet to digitally process hundreds of thousands of service and repair approvals through FleetGuru, speeding up payments and significantly reducing vehicle downtime.

Delivering Tangible Benefits at Scale

Over the past three years, the partnership has delivered on its promise:

National Reach: Smartfleet clients have access to thousands of workshops Australia-wide, ensuring consistency and reliability regardless of location.

Operational Efficiency: Fleet managers and repairers are saving time on fleet bookings with AutoGuru’s intuitive, online interface that simplifies authorisations and payments.

Cost Control: Transparent, upfront pricing helps fleet managers forecast expenses more accurately and reduce bill shock.

Driver Satisfaction: With improved booking flexibility and visibility, drivers spend less time off the road and more time where they’re needed most.

This combination of technology, trust, and nationwide coverage has helped some of Australia’s leading organisations reduce administrative burden while optimising fleet uptime.

Built for the Future of Fleet

In a time when digitisation and mobility are transforming the fleet industry, the AutoGuru–Smartfleet partnership is well-positioned to scale further. Whether it's adapting to the rise of electric vehicles, introducing predictive maintenance tools, or improving compliance, both companies remain committed to innovation and continuous improvement.

As Smartfleet continues to enhance its offering for businesses, AutoGuru’s agile tech platform ensures that new features and functionalities can be rolled out rapidly and securely.

“The future of fleet relies on being stronger together through deeper partnerships. That’s why we’re thrilled to continue our partnership with AutoGuru to deliver innovative solutions that directly benefit our clients and their drivers. Together, we’re committed to enhancing efficiency, streamlining processes, and providing an exceptional client experience. We’ve got an exciting journey ahead!” says Smartfleet’s Operations Manager James Cahill.

Three Years On And Just Getting Started

What began as a forward-thinking collaboration has matured into a powerful SaaS solution, trusted by thousands of fleet professionals across Australia. And as AutoGuru and Smartfleet celebrate three years of shared success, one thing is clear: this partnership isn’t just keeping vehicles moving, it’s driving the future of fleet.

Learn More About FleetGuru

Want to discover how FleetGuru can streamline your fleet maintenance and drive operational efficiencies for your business? Visit FleetGuru® today to explore its features and request a demo. See firsthand how AutoGuru and Smartfleet are transforming the fleet industry.

Click here to find out more about Smartfleet.

AutoGuru

Written By

AutoGuru

AutoGuru is an award-winning tech company with digital solutions to make auto care easy for repairers, drivers, and fleet operators. What started in Australia with a simple goal to make booking car services as easy as hotels, has evolved to include:
  • Autoguru.com.au, Australia’s #1 auto services marketplace,
  • FleetGuru, digital fleet management used by some of Australia’s largest fleet operators,
  • BookingGuru, a white label booking solution that powers online bookings and payments for car servicing and repairs, and
  • Reserve with Google Automotive Bookings, a powerful integration that enables car servicing and repairs to be booked directly from Google Search & Maps.